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Compose a 1000 words assignment on the lexus and the olive tree: understanding globalization by thomas l. friedman. Needs to be plagiarism free! Political ideologies have been challenged by the forces of globalization. Thomas L. Friedman in his book The Lexus and the Olive Tree: Understanding Globalization, while lauding the merits of globalization articulates about the threat it poses and pleads for the preservation of ancient traditions that are the lifelines of the cultural heritage of the concerned countries and geographical regions. He argues that such values should not be sacrificed at the altar of globalization merely for the sake of aggrandizement of wealth.