Auditing in communication refers to the process of cleaning out the information closet. It aims at looking at what is necessary, outdated or superfluous in the communication system. It helps to evaluate the effectiveness as well as the efficiency of communication in an organization. A communication audit, in this line, refers to a comprehensive evaluation of the ability of an organization to send, receive and or share information with its stakeholders or the public such as suppliers, customers, investors, personnel and the trade partners. Communication audit appraises the suitability of information mechanisms in place to reach the external and internal public of the organization. The main purpose of the communication audit is to disclose the weaknesses and strength between the management and the stakeholders and other groups such as the news media and the legislative .bodies (Brenda hall, 2010). One of the objectives of the communication audit is to advance the future communication system by the development of a strategic plan.
(Solved): Compose a 3500 words assignment …
by | Mar 12, 2022 | Uncategorized
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