Moreover, photographers are hoping for their cameras ability to sell the soul of an individual. There is the following expression, which generalizes attitude of people for shots and cameras: “It rubs me the wrong way, a camera. It’s a frightening thing. Cameras make ghosts out of people” (Robert Zimmerman (aka. Bob Dylan). To my mind, Bob Dylan developed an apt definition for the camera, because it describes a personal attitude to the camera. It is described in a negative context and we can claim that if a bit of the subject’s soul is stolen, the portrait is great. Every photographer should ask the question: if I make a photo, why am I doing that, actually? A part of a person soul is stolen and it is appropriate for an individual to set clear goal and considerations about that. We can claim that from a general perspective, “Overall,&nbsp.as&nbsp.a&nbsp.genre, portrait&nbsp.photography&nbsp.represents&nbsp.a&nbsp.consequential silent yet dynamic&nbsp.visual&nbsp.category&nbsp.of&nbsp.cultural&nbsp.representation:&nbsp.it&nbsp.has&nbsp.the&nbsp.ability&nbsp.to manifest&nbsp.conventions&nbsp.of&nbsp.behavior&nbsp.and&nbsp.appearance&nbsp.appropriate&nbsp.to the members of&nbsp.a&nbsp.society&nbsp.in&nbsp.any&nbsp.given&nbsp.era.&nbsp.Age,&nbsp.gender,&nbsp.race&nbsp.physical&nbsp.beauty,&nbsp.occupation,&nbsp.and&nbsp.class&nbsp.often&nbsp.can&nbsp.be inferred from the&nbsp.external&nbsp.signifiers&nbsp.housed within&nbsp.a&nbsp.rendered&nbsp.composition” (King 2008, p. 78).